The Big Game isn’t just about football—it’s one of the biggest food occasions of the year. From wings to nachos to loaded burgers, fans expect bold flavours and shareable favorites at speed. In Canada alone, game-day gatherings are expected to devour more than 80 million chicken wings¹—proof that wings dominate the menu when the championship is on the line. But why stop at Wings? Add crowd-pleasers like boneless bites, popcorn chicken and our NEW jalapeño-cheddar pork burger, guaranteed to make your guest scream TOUCHDOWN!

Why The Big Game is a Foodservice Power Play

Football’s biggest game drives massive demand for craveable, protein-packed favourites—far beyond wings. Fans flock to restaurants for shareable platters and irresistible bites, while countless home gatherings rely on takeout bundles to keep the party going. Chicken wings remain the MVP, but boneless wings, popcorn chicken, nachos, pizzas, and burgers are all key players in the lineup. Operators who plan ahead with fully cooked proteins, streamlined prep, and smart packaging can serve high volumes quickly, maintain quality, and score big with both dine-in and takeout customers.

Trending Game-Day Menu Items

Classic Chicken Wings

The undisputed MVP—toss in Buffalo, BBQ, and Lemon Pepper to cover the core flavour profiles. With demand spiking around the Big Game, make wings the star of your lineup and build bundles that include dips and sides.

Boneless Wings & Bites

Cleaner, fork friendly snacking. Offer mild, medium, and hot tiers, plus a sweet option (e.g., honey garlic or maple BBQ).

Popcorn Chicken

Bite sized, perfect for sharing platters. Pair with quick serve sauces like sriracha mayo and honey mustard.

Diced Chicken and Pork Toppers

Ideal for speed on nachos, pizzas, and poutines—pre portioned cups help line cooks assemble fast during the rush.

NEW Jalapeño Cheddar Pork Burger

A bold, differentiated option to complement chicken. Top with pepper jack, crispy onion straws, and a chipotle aioli on brioche.

Pro tip for product presentation : In your online menu or catering sheets, feature appetizing thumbnails and clear flavour descriptors (heat level icons, gluten free tags where applicable).

Prep Tips to Keep Your Kitchen Efficient

1. Use Fully Cooked Products for Speed & Safety

   Heat-and-serve wings, bites, and diced chicken cut cook times, reduce raw handling, and deliver consistent quality—crucial when ticket volumes spike before kickoff and at halftime.

2. Pre-Portion

   Pre measure nacho toppings and pizza kits (diced chicken, cheese, jalapeños, sauces) in deli cups.

3. Simplify the Playbook

   Feature a streamlined game day menu with your top sellers. Limited time bundles reduce decision fatigue and help your team execute consistently under pressure.

The Final Whistle

With wings flying off plates, the Big Game is your moment to shine. Keep the menu focused, leverage fully cooked products, and market party friendly bundles. Execute the playbook above, and you’ll keep fans fed, servers happy, and your kitchen running like a championship team

Ready to Score Big?

The Big Game is almost here—don’t leave your menu to chance. From wings to burgers, we’ve got the fully cooked solutions and ideas you need to keeps fans cheering. Contact our foodservice experts today and build your winning lineup.

¹https://www.chickenfarmers.ca/media-room/canadians-expected-to-chow-down-on-87-million-chicken-wings-on-super-bowl-sunday